SERVICES
Salt Canyon customizes the details of each optimization effort to fit the individual needs of each company. In a broad sense, we follow a three step, full-service process:
Analyze
(1) Competitive Research: We study and analyze your direct competition on the web so that we can boost your placement and help you be visible to more potential customers.(2) Website Readiness: We verify that your website functions properly so that search engines will read your site properly.
(3) Keywords: By researching your specific industry and competition, we can recommend and establish a customized set of key words and phrases.
4) Baseline Analytics: At the beginning of the SEO process, we take baseline measures in several categories so that we can watch the progress and results of our optimization efforts.
Implement
(1) Code Changes: We’ll make the necessary changes to your code to make your website search engine friendly.
(2) Link Building: Link Building is an important part of the SEO process. However, even more important is the approach that is taken to link building. It is our philosophy that quality links are better than quantity links so we devote care and attention in this step. Again, it is so important that we’ve analyzed your competition so that we can develop the most appropriate links to your site. There are other techniques we employ to build interest and integrity in you site.
Maintain
Search Engine Optimization and web marketing is an ongoing process. Search engines continually alter their algorithms to determine a user’s intent and to produce the most relevant results for the user. Hence, it is important that we monitor and make necessary changes that will improve your site’s prominence. Even with affordable rates, when you invest upfront in SEO, it is beneficial to continue the SEO management. Read our blog for more information about maintenance.(1) Ongoing Monitoring: Each month, we will provide you a report of how your website is doing. This will include statistics that will help you in your marketing and sales and will help us as we continue to improve your placement.
(2) Fine Tuning: Armed with statistics from past months of maintenance, we can continue our SEO pursuits for your company and fine tune our approach.
(3) Continued Link Building: When necessary, monthly Management will include adding more links to your site.
As a part of our services, each client will receive:
- Customized website review
- Project timeline
- Baseline site statistics to facilitate easy tracking of progress
- Competitive research and analysis
- Recommended code edits and suggestions on site improvement
- Monthly reports of rankings and summary of services completed
It is not uncommon to see results continue to improve 3 and 4 months after beginning the optimization process. Any reputable SEO company will agree that results often don’t happen overnight, but they will happen! We try to expedite the analysis and implementation processes so that the changes will start to work as quickly as possible.
Contact us now to get a free quote for your company's website.
